Monday, February 8, 2010
BP4_2010021_Web2.0
It is really hard to define the preferred or the most useful resource when the possibility of selection is so big, but particularly in my case and in the one related with my Action Research, that I have defined for the proposal of the investigation to work with primary sources of information and using two kinds of questionnaires, in one of the options I definitely will use www.startups.com. The kind of solution I’m looking at with this tool is to have the possibility to compile open questions about diverse topics on entrepreneurial activity and this option definitely will allow me to fill all the requirements I hope to meet.
The type of question I’m using, detailed and specific and written in simple terms meets exactly one of the main requirements of the system, but also it is important to have answers coming from varied sources of opinion, like formal entrepreneurs, students, people looking for opportunities and so on.
Since my Action Research is not limited to making a diagnostic about the factors of the many entrepreneurship failures between small businesses rather a process that lets everyone interested in creating a new form of business to follow a sequential process that allows them to minimize the factors of risk, it is also essential that I can manage a series of structured questions to focus on getting opinions from formal and active entrepreneurs about different matters like their particular vision in regard to risk and success factors and Startups.com doesn’t have the flexibility to manage this kind of question, it is necessary to have a different tool and the one I have been using is http://www.classmarker.com. This option is not easy but very flexible; it is possible to be used for individual and bulk testing and for classed-based testing. In the first case it is possible to link directly to the hosted online tests from both email or website and, in the second alternative, the users that are registered under the master account, in both business and educational environments, can log and take their tests. Actually I already use the first alternative on our team Ning project during Dr. Deason’s class and the experience was really satisfactory. I could not finish this reference without mentioning http://www.mineful.com, for me one of the most powerful tools I have known related with the business process, especially on the Marketing Research Analysis. I’ll go deep on its analysis and application and for sure it meets the requirements for both my Action Research Project and for the improvement of my Multimedia Business Books Project in Spanish.
As its presentations sets, it is an analytical engine designed to help business make better decisions. For me the options of collaboration that allow the interested, to collect, integrate and analyze marketing information for business and academic purposes and also to create online marketing surveys are incredible.
The illustrations are screenshots taken from the sites mentioned above: http://www.startups.com and, http://www.mineful.com
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